Samuel Oh

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Resumé

I approach design by considering how the intersection of mediums can produce effective solutions. Unique and engaging results can take form by creating space between different binaries, such as the traditional vs digital form. In this way, there are always opportunities for innovation, experimentation, and exploration, and this flexibility of graphic design is what excites me.
















01 Art Direction
02 Motion Graphics
03 Animation
04 Animation
05 Branding
06 Packaging
07 Editorial Design
08 Editorial Design
09 Environmental Design
10 Typeface Design

11 UX/UI
12 Video Editing



13 Photography
14
Events
Photography

15
E-commerce
Photography





12

Reel Asian 29 Trailer

2025







Responsibilities
Editing
Sound Design
Motion Graphics
Tools
Adobe After Effects
3D Animation Artist
Janet Mac


Task Condense 56 films into a 58s market-driven narrativeKey WordsTransformation, wonder, discovery, nurture, uplift

I created a high-impact preview of the programme offerings by selecting key scenes and audio bites that aligned with the tone of the festival. By identifying shared subject matter, themes, and colour palettes across all 56 films, I strictured a cohesive video that used match cuts, sound, and effective pacing to form a unified emotional response among viewers. 


30 second cut
10 second cut

 


Animation Assets

For Reel Asian‘s 29th year, Janet Mac animated Muse as part of the annual festival branding. For visual consistency across promotional media, assets were extracted from the animation and seamlessly integrated throughout the festival trailer. In consideration to the filmmakers’ artistic integrity, this was done in a way to make a clear distinction between the assets and the films themselves.



Content Distribution




In addition to promotions on social media and at in-person screenings, the trailer was also displayed at Sankofa Square in the months leading up to the festival.